Tag Archives: Google

Wikileak trends

Logo used by Wikileaks

I was playing with Google Web Trends last night, and whilst there I took to wondering how massive Coronation Street had become online
given their 50th Birthday Celebrations.

So I plumbed in Coronation Street, I then needed something to compare it next to.

I then got to thinking that wikileaks had recently been forcibly removed from twitter trends, so I wondered how it was fairing, and how it was standing up next to Coronation Street, which is currently broadcasting what some would call the biggest TV moment of the year.
Google Webtrends Graph

Scale is based on the average traffic of coronation street from England in Dec 2010.

coronation street 1.00 wikileaks 3.64 beiber 0.08

PS I threw in Beiber, as in Justin Beiber just out of interest.

What was interesting to see, is that wikileaks are still the most popular search in the England, with only Monday nights Coronation Street causing the interest in
Coronation Street to surge – but still not beating wikileaks for the day, and only just pipping the December 5th search lul in wikileaks.

Given Twitter has already blocked wikileaks from trending, will Google be the next to start censoring them?

Out of interest, the search terms “weather” and “snow” still beats most other web searches with more searches for the term than there for anything else I tried it with.

The same trend carries on throughout the world, throwing in terms such as “Assange” only makes them more popular, and I would guess that Wikileaks is currently the most searched for organisation on the planet at the moment.

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How Sony turned Copyright Infringement into Profit $$$

© is the copyright symbol
Image via Wikipedia

It seems that sometimes, copyright infringement on YouTube can prove to be a good thing for music companies.

Here is an example that youtube provided at a recent TED conference.

How YouTube handles Copyright Infringement

When you upload a video to YouTube, it is automatically scanned through youtube’s identification tool which ensures that the video or audio portion of the video doesn’t infringe anyones copyright.

If the YouTube software determines that the uploaded video may contain copyrighted content, it won’t immediately take down the video but will let the copyright owner decide the fate of the video. The owner may either ask YouTube to permanently remove the clip or they can use the monetization option where YouTube will run ads alongside the video.

How Sony ‘Cashed In’ on a Wedding Video

When Jill and Kevin uploaded their wedding ceremony video to YouTube, they would have never guessed that their dance routine would go on to become one of the most popular videos on the web with over 51 million views.

There was however, one problem. The background music (Forever by Chris Brown) that was used in the wedding video was copyrighted to Sony Music and therefore Sony had an option early on to get that video removed from the YouTube website.

Sony however chose to monetize the video, and added affiliate advertising to the video allowing YouTube viewers to purchase that song directly from the iTunes store.

As soon as they did this, that 18-months old song went back to #4 on the iTunes chart.

However, the video’s creator was paid no share of the revenue, albeit they got plenty of publicity.

This interesting case was revealed by YouTube’s Margaret Stewart at TED.

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